Judging by the model's pronounced skin tone, I'm pretty sure this is an ironic commentary on both the societal sexualization of traditional sports entertainment, and our nation's tragic history with the Native American community. Or an American Cancer Society (what a joke!) spot about the long-term health effects of suntanning. Your choice, really.
The question is, why would my wife wear my favorite team's bikini around the house if I can just get her nekkid?