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Reebok pulls Francis commercial from TV

Discussion in 'Houston Rockets: Game Action & Roster Moves' started by countingcrow, Apr 28, 2001.

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  1. countingcrow

    countingcrow Member

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    Reebok pulls TV ad with Rockets' Francis after youth's accident

    April 27, 2001

    INDEPENDENCE, Ky. (AP) -- A TV ad showing Rockets guard Steve Francis leaping over a car was pulled by Reebok International Inc. after a Kentucky teen was hurt trying a similar stunt.

    ``We don´t want to be seen as encouraging any kind of this behavior,´´ said John Wardley, a spokesman at the shoe company´s headquarters in Canton, Mass.

    Reebok pulled the 30-second ``defy convention´´ commercial from its scheduled slot Thursday on CBS and replaced it with a spot featuring Venus Williams.

    The ad that was yanked used computer effects to make it appear that Francis jumped over an oncoming car.

    A 16-year-old boy from Independence broke his leg and ankle Monday trying to jump over a car driven by a friend while another teen videotaped the action. Police in the northern Kentucky city said the teens were inspired by MTV's ``Jackass´´ show, but MTV said the show has never run a stunt in which someone gets hit by a car.

    Lawyer Eric Deters said the boys were not trying to imitate MTV or a Reebok ad.

    ``They all said they were doing this for kicks and fun,´´ Deters said Thursday. ``We all did stupid things.´´

    Police filed felony charges of wanton endangerment against the 17-year-old driver and the 16-year-old passenger who was in the car videotaping the stunt.


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    #1 countingcrow, Apr 28, 2001
  2. Mango

    Mango Member

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    Deja Vu all over again.

    Mango

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    Get it right or just don't do it!
    Resistance is futile....you will be assimilated.
     
    #2 Mango, Apr 28, 2001
  3. Band Geek Mobster

    Band Geek Mobster Member

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    Hmmm, was it the commercial, or was the kid that tried it just STUPID?

    You make the call.

    [​IMG]
     
    #3 Band Geek Mobster, Apr 28, 2001
  4. Dr of Dunk

    Dr of Dunk Clutch Crew

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    #4 Dr of Dunk, Apr 28, 2001
  5. countingcrow

    countingcrow Member

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    My bad. I looked first, but didn't see it posted. Won't happen again.

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    #5 countingcrow, Apr 28, 2001
  6. The Voice of Reason

    The Voice of Reason Member

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    #6 The Voice of Reason, Apr 29, 2001
  7. countingcrow

    countingcrow Member

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    No one scares me.

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    #7 countingcrow, Apr 29, 2001
  8. Dr of Dunk

    Dr of Dunk Clutch Crew

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    It's no big deal. You're not one of the lusers. I just posted the link to the existing thread so hopefully we don't have 2 threads of the exact same thing going on simultaneously.

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    Yugo grills, Yugo mills, Check out the oil my Yugo spills...
     
    #8 Dr of Dunk, Apr 29, 2001
  9. davo

    davo Member

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    #9 davo, Apr 29, 2001
  10. Mango

    Mango Member

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    Dr of Dunk has been assimilated.
    [​IMG]


    Mango

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    Get it right or just don't do it!
    Resistance is futile....you will be assimilated.
     
    #10 Mango, Apr 30, 2001
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